Why are Ratings and Reviews Important?
Everything is simple:
applications rated below 3.5 stars rise to TOP rarely
the better rating brings more purchases and installs
rating is the first thing people pay attention to
when choosing, the potential users are more likely to install an application with the best rating
people always read reviews before buying an app
in 85% of cases people read reviews before installing an application
the app rating is an obvious indicator of the users’ attitude to your app and company in general
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While some developers think that buying reviews is a scam, top applications in every niche prove that it is an important (and successful) tool for those, who want to hit the top positions in the category.