Description
Frankfurt School Onboarding is a mobile application and game experience accompanying the Frankfurt School Bachelor Day. Frankfurt School Onboarding, FSO for short, provides the Bachelor Day schedule, an interactive campus map as well as an exploration and discovery based game experience where users can play games, search for collectibles, earn real life prizes and virtual goods. It is comprised of Augmented Reality elements and exploration motivators similar to games like Pokémon GO, User Interface design with the intention of fast and accessible information transfer and a Meta Game which aims at motivating players to participate in the experience.
Key Goals of the FSO experience
()Introducing visitors of the Bachelor Day, potential new Frankfurt School students, to the campus, its premises and their potential.
()Providing immersive exploration of the campus site.
()Not stressing users to ensure their focus is on the days events, connecting with others and the campus itself.
()Creating engagement with visitors and potential students through wakening their interest in everything Frankfurt School and incorporating an advantage through communicating with others.
()Supply additional information about the Frankfurt School and its premises.
()Offering the potential to make a users Bachelor Day a more coherent and fun experience.
Core Features / Gameplay Mechanics
()Camera Interactions – Users scan different markers around the campus site, using their phone’s camera, to progress and interact with the game experience.
()Augmented Reality – A camera interaction where users are able to see virtual 3D models on their phone screens, displaying characters, progression and possibly providing game interactions.
()Interactive Map and Schedule – FSO provides a map of the Frankfurt School campus as well as a schedule of the Bachelor Day. Users can get additional information about rooms and events and turn on notifications for specific events they want to attend. The map and schedule are intertwined with one another giving the possibility where an event is happening or what events are happening in a certain location with one click.
()Milestone Progression System (the Meta Game) – The game experience of the FSO is accompanied by a progression system that is divided up into milestones. Users can see their current progress at any point and the different milestones provide tasks to complete and journeys users can take, creating a different experience depending on the users choice.