BEEFoodservice is a resource for restaurant operators, chefs, center-of-the-plate specialists, foodservice distributor sales staff, culinary instructors and students, and others in the foodservice community looking to increase profitability, versatility and crave-ability of beef in their business. BEEFoodservice is ultimately a guide and resource for foodservice professionals about beef. App users can learn how cattle are raised, beef’s sustainability story, product quality, and beef nutrition. Through the comprehensive Beef Cuts section, the foodservice community can explore innovative beef cuts and their versatility in exciting menu applications, NAMP/IMPS ordering numbers and tips, cut preparation tips, and cooking methods. App users can watch beef cutting videos and complete one of two interactive beef training courses. BEEFoodservice provides inspiration for crave-able beef dishes and menu creativity, and enables the foodservice community to discover beef’s profit power, and how it drives foodservice sales—Beef means business. The topics of the BEEFoodservice app include: Raising Beef, Product Quality, Sustainability, Real Beef, Nutrition, Foodservice Inspiration, and Beef Cuts. The app also includes two free beef training programs, an Inbox messaging feature, and the capability to connect with your local state beef council.