Unbox Me – Manu Gysels

Description

UNBOX ME:
‘unbox me’ gives the user an enhanced unpackiging experience of a purchased product. On top of the physical unpacking of the product, a scannable marker provides the user with extra information, an extra offer on top of the purchased product, a safety message, a pre-teasing virtual experience of the product he or she is about to discover, … Packages/products which are provided with the ‘unbox me’ icon will have the extra augmented feature.

Examples:

– Explain the offering that comes along with the purchase of for example: a software
– Show which combination of animals (for ex. lizards) can move around in a purchased terrarium
– Show how a purchased toner should be put in a printer by showing virtually the printer port where the toner should be installed

This app is free of charge and can be used for an enhanced experience by the customer when a product is purchased and opened for the first time.